Membership Luncheon, Presented by Matt Shaw with Caliber Realty
Date and Time
Wednesday Feb 18, 2026
11:30 AM - 1:00 PM CST
11:30 a.m. - 12:00 p.m. - Registration and Networking
12:00 p.m. - 12:15 p.m. - Welcome, Introduction, Lunch served
12:15 p.m. - 1:00 p.m. - Guest Speaker
Location
Holiday Inn and Suites DM Northwest
4800 Merle Hay Road
Urbandale, IA 50322
Fees/Admission
$35 | Member Pricing | $40 after Friday, February 13th
$45 | Non-Member Pricing | $50 after Friday, February 13th
Cancellations are accepted for a refund until Wednesday, February 11th at Noon. Once we provide the hotel with our final count for food, cancellation refunds can no longer be provided.
Contact Information
Sheila Twaroski
Send Email
Event Sponsors
Presenting Sponsor - Matt Shaw with
Luncheon Sponsor
Description
Top Digital Marketing Trends & Tips For 2026
With Google's ongoing AI and algorithm updates, search engine rankings and the digital landscape have changed significantly. Blue Compass search engine optimization (SEO) experts will share key trends to be aware of in 2026 with tips to make your web pages more SEO-friendly and visible to your target audience. After this timely session, you’ll walk away with an understanding of:
Three Key Takeaways:
- Tried-and-true tactics to improve the SEO value of your website in a competitive digital landscape
- How Google’s latest updates affect paid search advertising and your SEM strategy
- Content marketing strategies to boost traffic and reach your desired audience
About the Speakers:
 |
Kaylee DeLacy, Digital Marketing Strategist Kaylee graduated from Iowa State University with a degree in Apparel Merchandising and a minor in Journalism. With a decade of industry experience and a strong background in social media, content marketing and data-driven digital strategies, she enjoys employing a balance of creative and analytical thinking in her role as a Digital Marketing Strategist. More recently, Kaylee has become passionate about schema and utilizing technical SEO to optimize each client’s digital presence to its fullest potential. Outside of the office, you can find Kaylee teaching yoga, playing with her two dogs and continuing her quest to find the best oat milk latte in the Des Moines metro (current faves are The Coffeesmith & Horizon Line). |
 |
Kelsey Way, Digital Marketing Analyst Kelsey Way is a Digital Marketing Analyst at Blue Compass. Kelsey is instrumental in developing and implementing marketing strategies that enhance clients' online presence. With a career rooted in digital marketing and consumer experience, Kelsey brings a wealth of expertise in project management, SEO, content management, and data analysis. Beyond her professional achievements, Kelsey is a lifelong learner with a passion for exploring new technologies and improving digital accessibility. She enjoys volunteering, exploring nature and engaging in creative hobbies such as crafting and gaming. Kelsey's commitment to continuous improvement and her diverse skill set makes her a valuable asset in the ever-evolving digital landscape. |
Presenting Sponsor
Matt Shaw with Caliber Realty
Luncheon Sponsor
